Why America’s Housing Shortage Makes Build-to-Rent So Profitable
America has a housing problem, but for investors, that problem could be a once-in-a-generation opportunity.
The Big Picture
The U.S. is short of more than 3.2 million homes, according to recent studies. New construction simply hasn’t kept up with population growth, household formation, and long-term demand. With higher interest rates and rising construction costs, builders are slowing down even more.
Meanwhile:
Rental demand is soaring as affordability challenges push more people to rent
Over 50% of U.S. households under 40 are renters
Institutional investors are increasing their focus on Build-to-Rent (BTR), committing billions to single-family rental developments
Why Build-to-Rent Wins
Build-to-Rent properties are new homes designed specifically for long-term rentals. They attract quality tenants, reduce maintenance costs, and are built in high-growth markets where demand far exceeds supply.
At SDIRA Wealth, we help investors capitalize on this trend by offering access to new construction rentals in landlord-friendly cities. These properties are fully managed and built to deliver income, appreciation, and tax advantages.
The Bottom Line
The housing shortage is real and it is not being solved quickly.
That means more renters, longer tenancies, and rising rents. For investors seeking predictable income and long-term growth, Build-to-Rent offers one of the most profitable and sustainable strategies in today’s real estate market.
