Why Lubbock, TX Is a Market to Watch: Growth, Infrastructure, and Investor Opportunity
At SDIRA Wealth, we don’t just pick markets—we study them. We follow the trends, track the data, and partner in regions where long-term value meets immediate opportunity.
Lubbock, Texas, is one of those markets.
As of 2025, Lubbock is experiencing significant economic expansion, infrastructure investment, and population growth—making it a prime environment for build-to-rent investing.
Here’s what’s happening and why it matters.
Population & Workforce Growth
Lubbock continues to grow—both in size and strength.
Population Growth: Since 2020, Lubbock’s population has grown by 5.73%, reaching 272,788 residents in 2025. The city is expanding steadily at an annual growth rate of 1.1%.
Employment Surge: The workforce is expanding in tandem. In the past year alone, employment has increased by 8.43%, adding more than 13,600 jobs.
More people. More jobs. More renters.
This combination fuels demand for well-built, professionally managed rental properties—especially in fast-growing submarkets.
Economic Diversification
Lubbock's economy is no longer just agriculture and education (though both remain strong). It now boasts a diverse economic foundation that includes:
Healthcare
Agribusiness
Higher education
A rising tech sector, contributing approximately $2 billion to the local economy
The city maintains a 1.6% annual job growth rate, and 48.2% of households are renters—creating long-term demand for quality rental housing in well-positioned neighborhoods.
Infrastructure Investments Fueling Growth
Loop 88
A $150 million, 36-mile bypass project is underway, connecting Lubbock’s southern and western corridors. This will improve traffic flow, attract commercial development, and open access to previously underbuilt areas.
Highway 84 Upgrades
A $25.8 million project is upgrading a 27-mile stretch of U.S. Highway 84, improving travel and commuter efficiency between Lubbock and surrounding counties.
I-27 Expansion
A 4.2-mile segment of U.S. Highway 87 has been designated as part of Interstate 27—the first addition to this corridor since 1992. This key designation enhances freight movement and commercial connectivity, supporting long-term economic vitality.
These infrastructure improvements are more than roadwork—they’re growth accelerators that improve access, increase property values, and drive regional investment interest.
Educational & Municipal Investment
Lubbock is also investing in its future through education.
A proposed $290 million bond for Lubbock ISD is on the ballot to fund critical:
Facility improvements
Safety enhancements
Academic program expansions
Importantly, this bond does not increase the tax rate, signaling both fiscal responsibility and strong local support for continued development.
Real Estate Opportunity: Build-to-Rent in Lubbock
We currently have a limited number of new construction properties available in Lubbock—at pre-tariff pricing on lumber and labor.
With rising material costs on the horizon and infrastructure growth underway, this is an ideal time to enter or expand in this market.
Let’s Talk Strategy
At SDIRA Wealth, we specialize in identifying high-growth, landlord-friendly markets like Lubbock and helping investors take advantage of them through fully managed, passive real estate investments.
If you're looking to add a high-performing property to your portfolio while prices are still favorable, let's connect.
Schedule a strategy call today—and learn how Lubbock could be your next winning move.
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